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Ecotourism: Discover the World, Sustainably
Published on: June 12, 2025
Can we explore the world without harming it? That’s the challenge of ecotourism. Balancing a passion for discovery with respect for local communities, this sustainable travel trend is gaining momentum among conscious travellers.
Why Choose Ecotourism?
Born in the 1980s as a response to mass tourism, ecotourism shifts the focus toward nature and local cultures. It’s about experiencing a destination without disrupting it, immersing yourself in traditions without exploiting them, and making simple yet impactful choices to preserve the planet’s beauty.
With nearly 1.4 billion travellers annually1 and tourism contributing 8.8%2 of global CO₂ emissions (UN Tourism, 2024), the need for responsible travel has never been greater. Ecotourism appeals to adventurers, nature lovers, and mindful travellers searching for authentic and meaningful experiences.
How to Travel Responsibly?
While air travel is often necessary, it remains a high-impact mode of transportation. Thankfully, by adopting a few eco-conscious habits, you can minimize your footprint while fully embracing the moment.
Reducing Environmental Impact
Choose low-emission transportation like trains, bicycles, or walking—not only does it lessen environmental impact, but it also uncovers hidden gems along the way. For accommodation, consider ecolodges3 committed to sustainable practices. While an "eco" label is a good starting point, trusted certifications like Green Key, Travelife, EarthCheck, or Green Globe provide even greater assurance.
Small habits matter too. Reduce single-use plastics by bringing reusable bags, bottles, and containers to help preserve natural ecosystems.
Supporting Local Communities
Choose artisan markets, local guides, and small restaurants over mass tourism attractions. Every purchase becomes a meaningful contribution to the local economy. Learning about customs also enhances your experience while honouring local traditions in an authentic and respectful way.
Travelling in Harmony with Nature
Slowing down and opting for activities that honour nature like guided wildlife viewing, eco-friendly scuba diving, or visiting an organic farm, helps you build meaningful connections with local culture. Avoid large-scale attractions that exploit animals or harm natural environments.
How to Choose an Ecotourism Destination?
Identifying an ecotourism destination doesn't require expert knowledge—just a few key criteria can help guide your choice. Look for places that protect ecosystems, limit mass tourism, promote low-impact activities, and celebrate local heritage.
To ensure sustainability, refer to certifications verifying eco-friendly accommodations and tourism sites. Trusted organizations like The International Ecotourism Society (TIES) and the Global Sustainable Tourism Council (GSTC) provide valuable resources for finding responsible travel destinations worldwide.
Top Ecotourism Destinations to Explore:
- Costa Rica: A global leader in ecotourism, with nearly one-third of its territory dedicated to national parks and nature reserves. Expect immersive experiences centered around biodiversity and environmental education.
- Slovenia: The first country certified as a “green destination” by the Green Destinations label, offering a perfect balance between sustainable tourism, nature conservation, and support for local products.
- Gaspésie, Quebec: A fantastic example of local ecotourism! This Canadian region boasts national parks, scenic bike routes, and marine conservation initiatives, letting you experience untouched wilderness without taking a flight.
- Indonesia (Flores Island): A refreshing alternative to Bali, Flores embraces slow, respectful tourism with ecolodges, breathtaking hiking trails, traditional village experiences, and marine wildlife conservation efforts.
Smart Travel Starts with Reliable Coverage
When you travel mindfully and embrace nature, having reliable insurance makes the experience even more enjoyable.
With Québec Blue Cross travel insurance, customize your coverage to suit your needs—from Emergency Medical Care to Trip Cancellation and Interruption, Baggage, Accidental Death or Dismemberment, and more.
And because the unexpected can happen, you also benefit from free Flight Delay Service and 24/7 travel assistance—no matter where you are.
Every trip is an opportunity to travel more thoughtfully.
Looking for destinations where nature is more than just a backdrop, local communities truly shape the experience, and where every choice reflects respect—that’s the essence of ecotourism.
1 UN Tourism. November 2024 "UN Tourism World Tourism Barometer | Global Tourism Statistics." Retrieved from: https://www.unwto.org/un-tourism-world-tourism-barometer-data
2 UN Tourism. November 2024 “Tourism Makes History at COP29 as 50 Countries Back Climate Action Declaration for Sector.” Retrieved from: https://www.unwto.org/news/tourism-makes-history-at-cop29-as-50-countries-back-climate-action-declaration-for-sector.
3 Ecolodge: An ecolodge is a tourist accommodation designed to minimize its environmental impact, promote the well-being of local communities and offer visitors an experience in harmony with the biodiversity of the territory. It incorporates sustainable practices such as the use of renewable energy, responsible waste management, water conservation, and supports the local economy by sourcing from regional suppliers (EcoLife).